Arts Leadership

Description:

Transforming Cities through Creative Placemaking: Building Resilient and Inclusive Art Communities in Seattle

I wrote a research paper that aims to further advance the discussion about the link between creative placemaking and city revitalization within the specific and current context of Seattle. The research included a framework for integrating creative placemaking approaches into practice in urban areas that encourages the development of vibrant and long-lasting art ecosystems, reduces gentrification, and enhances quality of life. The study uses a mixed-methods research approach that combines an online survey and semi-interview methods. The results reveal that the majority of people surveyed and interviewed consider that creative placemaking can play a vital role in fostering robust and diverse art communities. Further results and research also suggest that ten actions can be followed by cities to address inequalities, encourage community involvement, secure funding, and recognize the critical role of arts and culture in community development. This study discusses theoretical and practical implications, primarily for the cultural, artistic, and creative industries.

Class:

Capstone Project

Year:

March – June 2023

Description:

Fundraising & Donations Cases

I had the opportunity to create a suite of documents for fictional and non-fictional nonprofit organizations. These included a letter of intent, a solicitation letter, and a case for support. I thoroughly enjoyed the challenge of crafting these materials and presenting the organizations in the best possible light. It was a great experience to see how effective communication can help inspire people to support a cause and make a difference in the world.

Class:

Fundraising for Arts Organizations

Year:

December 2022

Description:

Policy Proposal – Granting Free Access to Public Museums Permanent Collections to Certain Underprivileged Populations

My proposal aimed to diversify audiences by inspiring a desire for artistic experiences and culture in populations who are unfamiliar with these places. The policy will be a part of the Washington State Legislature and its institutions, notably ArtsWA, to make cultural venues more accessible to populations who need it. To test the success of this policy, it will be implemented for six months within certain major Seattle museums. Only permanent collections of museums would be affected by this policy; temporary exhibits will still require a fee if necessary and at the discretion of test museums. This proposal is based on the success of a similar policy in France and the fact that 96% of Americans support lawmakers who take action to assist museums, regardless of their political affiliations.

Class:

Public Policy in the Arts

Year:

August 2022

Description:

Bremerton WestSound Symphony

I created a strategic plan for the Bremerton WestSound Symphony that analyzed the organization’s strengths, weaknesses, threats, and opportunities. My recommendations included investing in an executive director, hiring staff, utilizing fundraising events, and clarifying the organization’s values and vision. These solutions aim to help the Symphony achieve its mission of enriching and uniting communities through live music performances and education.

Class:

Strategic Planning in the Arts

Year:

July 2022

Description:

Duolingo vs Mondly

In this project, I compared the effectiveness of TikTok strategies used by two language learning apps: Duolingo and Mondly. TikTok is a 15-second video-sharing platform that has gained immense popularity worldwide. While both Duolingo and Mondly offer language courses, their TikTok strategies vary greatly. I analyzed their approach towards TikTok, identifying strengths and weaknesses in their respective strategies. Through this project, I aimed to shed light on the importance of understanding and catering to the platform’s audience to make the most out of TikTok marketing.

Class:

Communications for Arts Leader

Year:

February 2022

Description:

Mon Amour Music Festival

I created a fictional festival called Mon Amour Music Festival, a three-day event taking place in Brooklyn, New York City, in September that aims to showcase French artists and increase their notoriety in North America. The festival features various genres of music, along with a market, vinyl pop-up stores, art exhibitions, and thrift shops.

The festival will offer one-day, two-day, and festival passes at $50, $90, and $130, respectively. To ensure profitability, sponsors such as Aperol and Converse will be contacted, and a festival app created. The festival will have a one-cup per person policy, and a digital survey will be shared to better understand attendees’ preferences for the next edition.

Class:

Fundamentals of Arts Sector

Year:

December 2021